It sounds to me like Meredith offered “Travel + Leisure” to Wyndham Destinations for $one hundred million as a result of Meredith wanted to transform an asset (the T + L journal) into cash to continue to run its different struggling legacy journal assets. Meredith is the No. 1 magazine […]
Brands
Texas Launches ‘LEVERAGE’ Program to Help Athletes Build Personal Brands | Bleacher Report
Eric Gay/Associated Press The University of Texas announced Monday it is launching a program called LEVERAGE to help its athletes build their brands and monetize their names and images. Texas Football @TexasFootball Giving our student-athletes #LEVERAGE 🚀 to build their personal brands. #ThisIsTexas #HookEm https://t.co/pNUTQ2d20Q Brian Davis @BDavisAAS Texas is […]